Do you really think you already know what SEO is all about? The real core about search engine optimization is explained in the simplest way where in non-techie people would actually understand. From the older post here in SEO BIMCS which talks about how the internet is a reflection of the real world, the real concept of SEO also echoes the real world.

SEO is an advance practice by internet marketers which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines and the section below will explain how.

Here’s a video produced by Search Engine Land works with Common Craft that explains thoroughly what SEO is and how it can help searchers find the most relevant stuff that they’re looking for.

Key points:

For example when you are looking for the best internet marketing company in the web and want to know what’s the best services they can offer, you’ll end up searching a certain key phrase “Internet Marketing Service” on Google, Bing or Yahoo (Search Engines), you’ll get a list of results display. Each search results that you see is thoroughly filtered (In a much complex algorithm or process) by search engine in order to give the users what they really want.

Search Engine Optimization (SEO) is in simple term making efforts to ensure that relevant keyword phrases are present in your website pages. There is this issue for possible clients about what campaign should they get from the best internet marketing service – Is it SEO or PPC? Before answering this, we have to define each term.

Pay per click (PPC) means you set up and advertising campaign with small ads and when people enter keywords on the search engines your ads will appear for them to click on. Meanwhile, SEO is free and PPC will cost you every time someone clicks on one of your ads.


I found this Q and A from LinkedIn’s SEM groups and this might help you better see things right about SEO and PPC.

A question from Carolina:

Let’s say I'm a small mom & pop plumber. If I had only 1 choice do I spend money on Social Media or PPC?

Jonathan Answered:

My Advice would be Google Places (Local Search) you can set this up yourself or with the help of a professional SEO should cost no more than £200/300 inc directory submissions.

Use of PPC can be targeted area specific, so you can home in on those big hitting keywords, the downside is not every IP is reliably local to where your main business activity is, the upside is that you can set a daily limit and any enquires should be easily converted.

Your Website should be optimized example SEO to gain cheaper PPC and add relevance to the results, Google reward success example click through rate, they also look for relevance so does the website meet the criteria of the search example the keyword "Local Plumber" should be obvious to the browser and the search engine.

Social Media, Facebook, Twitter, LinkedIn and etc - You can do this yourself (and it’s free) the question is how much time can you dedicate to this activity alongside you usual business activity? The more you put in the more you stand to gain and contrary to opinion this form of marketing is becoming more and more prevalent, you really should try to explore this!

Your last option is to pay a provider to do all of the above. If you spend X and get a return of Y providing the difference is positive (ROI) I guess you wouldn't care how much X cost! (I mean to a degree) By the way, you might need the best internet marketing company out there, just see trusted people about this.

There must be no fuss in utilizing internet as we do in the real world. Frankly speaking, internet is the mirror of the world – I mean in every aspect from how it goes end-by-end.

As it is, mankind – is sane at all but not satisfied that we have the need to pertaining different views in our ways and that internet came to life. Generations of technological evolution results two-drastic results: Ease in life and a threat to human social interaction. Social networks are great replacements to the meet-in-the-real-world stuffs and at decrease their leverage in socializing in the actual world.

Another thing to point out is the uncannily huge migration of “old ways” in marketing to an advance internet marketing service. As you can see, there are new sprouts of best internet marketing company and great SEO professionals who are willing help clients ready to battle the completion ahead on getting at the top of search engines. Of course, there are still other ways in gaining traffic but the first option should be prioritized.

The image above tells how internet resembles the real world (Internet is structured according to the real world concept) in many ways like how Google and Library looks like a distant cousins; Ebay, Amazons and Youtube would be the leisure lands for shopping and of course entertainment. Of course, you may find it funny to realized that Facebook is somewhat related to a park and twitter is just like a forum held inside the park (Quite interesting).

The Ideas are all mashed up but still it reflects what human kind is up to.

We call them the best internet marketing company that offers the best internet marketing service and help us boost our business into a sky rocketing success. Did you know who’s behind the success of your internet marketing campaigns and honestly a great aid to you in your marketing tactics?

Yes, it is important that we know exactly who are these masters and geniuses (forgive me for the pun words) we are working with, and know exactly what they are really doing that makes us satisfied. Let’s know them.

The SEO Content Writers

Content writers are people who provide articles, PR write-ups and engaging copies that attract people to the site. These people work closely with SEO specialists and SEO Team leaders to push or target a particular search term on their copies. They are mostly effective to work with “tail search terms”.

The SEO Link Builders

I think this is a good base for experienced link builders I get to know from the field. A good link specialist often spend hours on the computer reading blogs, studying link graphs and have SEO tools installed on their browsers. Their day to day tasks involves submitting sites to directories, dropping links on blogs (not to spam but to build good networking), helping people find useful content through social bookmarks and even engages in social network activities.

The Search Specialists or SEO Specialist

SEO Specialists are the “Most Active Guys” of the team. They are the ones who optimized content, tweak Meta data, generate reports and sometimes work with technicalities of the site. They are most of the time in front of Google Analytics and are reading fellow SEO Blogs. Though not all SEO specialists are not of the same level, SEO managers or SEO Supervisors are there to assist them and review their work.

The SEO Team Leader or SEO Supervisor

Since SEO Managers/ Online Marketing Managers have too much on their plate, SEO team leaders or Supervisors are there to make sure that strategies are properly communicated and executed to the SEO team to achieve target results. These people work closely with in-house or outsource content writers, link builders and PPC specialists. SEO team leaders/ supervisors compile production reports, ranking and link reports and often discuss it with their SEO managers.

The SEO Manager or Online Marketing Manager

People assigned to this post manage a team of online marketing specialists such as PPC managers, SEO specialists, content writers, social media specialists and link builders. SEO managers or Online marketing managers should be proficient with the latest trends on Search, E-commerce and can speak the language of in-house developers and programmers since Search Team and Web Development team often work together.

The Search Director or Online Marketing Directors

These types of executives lead their entire organization in terms of profitability and achieving their company’s online marketing goals. Online Marketing Directors set the strategies, budget, KPIs and create over-all targets for the entire company at a minimal course of one year. These individuals report directly to the CEOs, Presidents and VPs for both sales and marketing departments. In fact, they work for e-commerce sites or retail companies that generates around $20 Million – $500 Million in profits and boost them up.

All is well if you know exactly what you are doing a colleague of mine says. Internet marketing world is at brink of haute war which are mudded by newbie’s practicing unethical just so they could soar or rank well and that’s the reason why panda update was just recently launch to fix up everything and clean up the mess. Below are the tips to hit your SEO Campaign right on target and which most of the best internet marketing company does better.

Get your goal as realistic as possible

Avoid targeting narrowed or specific keywords like “car” and “shoes” since I think you don’t have a huge budget to hit them up. Try to focus your campaigns on “long tail” keywords, after all people don’t search like generic keywords like ”cars” but usually on “best cars in the US” or “Cheapest cars in the US” – this might get you rank well on search engines.

Always follow Google Webmaster Guidelines

The most common mistakes I think on most SEO Project Campaigns is the least they acknowledge or understand - Google Webmaster Guidelines. They keynote is already given; all you need to do is follow them. SEO Practitioners every so often make the mistake of focusing only on link building strategies, forgetting on-page optimization and conversion rate optimization and also stuffs like titles and H1 tags or keyword density can make a difference.


Think about Quality over Quantity Back links

This is just so simple to explain and though the very least that most internet marketing peps understand – Quality over quantity issue on back links. Let’s say five high quality links is way much better than a thousand low quality back links. Your back links should come from sites with better or high authority and of course should be relevant to your niche.


Explore more on Keyword Research

Keywords are the root and the main concern in any SEO campaigns. The best keyword is the one that brings visitors that are ready to purchase whatever you are selling. You might need Google keyword tool and other tools which are available right for you which won’t cost you much a penny.

Patience is the Key to Success

This profession requires continuous effort and dedication as if it were an investment. The best thing you can do if you don’t have enough time is to look around for internet marketing services, and outsource your work to a professional company that can manage your SEO campaign.

SEO world is indeed a complex structure wherein systematic strategies as well as wit thoughts combined with the determination to achieved the SEO Campaigns success and soaring at the top of Internet Marketing Services. As for starters, managing SEO campaigns aren’t always successful and usually tedious. There are lots of factors that affect each tactics to be called an effective one.

Below are the practices and tips to be the best internet marketing company today.

1 – Target your Right Audience Class

2 – Explore more on Keyword Research

3 – Check and Double-check your Web Page Connection with each other

4 – Always keep your keywords Dynamic

5 – Engage yourself in Social Media

6 – Avoid the Ocean of Competition

7 – Stick to Writing Original Content

8 – Never lose Patience

9 - Always Stay in Contact with your SEO Firm

Always follow the keynote list and let your internet marketing quest be soaring high!

There’s always a fuss within the internet about why you need a help for the best internet marketing company in the Philippines and SEO professionals for your business so that it will boost the traffic and converts them to sales. Yes, as a consultant to your business success you have to understand your consumers or prospect clients and we are targeting on the web. In a more distinct prospective, these means knowing what they are searching, and how they use the internet so that you will know how to get there attention.

In the past study done by Pew Internet and American Life showed (study was done in 2005) I still believe much of the study is applicable and can be used today.

Men are more likely to use the internet to:
- Read the news
- Buy travel services or make reservations
- Check sports scores and gathers sports information
- Stay updated on political news
- Participate in online auctions, such as ebay
- Write content to publish online
- Download music
- Buy and sell stocks, bonds and mutual funds


A Forrester study done in 2007 also showed that on the average men tend to stay online longer and devote more time to online entertainment and researching technical gadgets.

Women use the internet to:
- Get health information
- Read spiritual and religious information
- Gain access and participate in support group websites

A few other interesting statistics that were provided in a different study done by Burst Media in the beginning of 2009 stated the following:

- 62.3% of women use the internet as their primary source for information on the products they were considering purchasing.
- 51.7% of the women studied use the internet as the primary way to keep in touch with their families

Now the ideas are showed before you, think about your potential in grabbing this opportunity to invest online. I know you can see how this data could help you where and what to do in order to promote your products and services.

[Sources: marketing.about.com]

If you’re still struggling to fully achieve your financial success and build a nice living from your home, then listen... The only reason why you’re failing is because you don’t see or just neglect the 3 foundation formula which is usually practiced by the top internet marketing agency in Philippines nowadays.

Yes, only three of them thus get you much success than you can ever imagine – both can guarantee in driving traffic to your website which converts to sale.



The Play it, The Search Engine Optimization (SEO) Game!
It’s not sufficient just to build a website and kill time for web traffic. You must get it optimized. If you are a business or company, Search Engine Optimization is vital and important. Optimization should be done based on a variety of factors. Optimizing your website for the search engines according to your target demographic (local searches), your industry, and competition level can help your website get discovered by clients and customers.

Boosting your Social Media into Something Relevant!
Oh, it’s true - Social media sites are essential too, when aiming for massive amount of traffic and branding a stand. These social networking sites could help you build relationships, and drive traffic from their sites to your business website. A social media strategy that works alongside your search engine optimization (SEO) plans can do a lot on your business. Now that’s an internet marketing hit!

Quality Content is always the Marketing King
I agree about this quote “Quality and relevant content is always the king in internet marketing world” as carl Ocab stated in his Blog “Make Money Online”. Small or big, personal or corporate businesses that influence the supremacy of content through quality and relevant blogging, and that can increase their marketing victory significantly!

As one of the finest online marketer or best internet marketing company, what will you do in order to survive this Google Panda Update? This is quite a talk for most SEO experts and there’s lots of debates regarding Panda do actually inflicts great effect on SEO world.

As we all take a stop and think, of course there must be a good way to handle things than like donuts and coffee might be. I found this post about what would makes us all survive after being hit by Panda update.

To act and respond to Panda’s questions to be incorporated by Google as algorithmic quality signals and used for rankings, Google would primary want to tie these answers to specific site elements and/or data. Since any algorithm can be gamed, Google is not going to talk about specific element or data signals used for rankings. With that being the case, Google designs algorithms to scale with present data as opposed to possible data. According to Google, by doing so,

Google are able to draw reliable inferences from actual evidence in data.

In fact, Google could draw signals from a wide variety of present data sources both on-site and off.

In addition, Google could combine present data to draw inferences about data not present. This data could be weighed differently depending on the type of site, query, location, presence of other signals as well as any number of countless other data variables. As a result of the level of complexity involved, “algorithm chasing” could prove quite difficult in the future.

Are you in point blank for a moment? Well let’s get it straight – Page Rank (PR) is Not a Website Rank as to speak. If you’re not familiar with PR – it is a known phrase for Google and other major search engines like Yahoo and Bing to not index at websites but to look on Web Pages. Google assigns PAGE Rank (PR) to pages based on the whole or overall authority that a page has based on their complex page rank algorithm. Let’s say, it just one of the many variables that converge in deciding whether a certain page should be on top or not included of the SERPs (Search Engine Ranking Page) and obviously not the vital thing for a pages to rank for a competitive term – which is in fact over 200 factors I guess.

A great technique for getting on top of the Best SEO Company, there are few good benefits out of a relevant high PR back link. Having a higher PR Back link is equal to relevant back linking. Did you get the simple analogy from the complex one? How far you want to take this strategy is up to you, but the idea is quite simple.

Get quality links from a high authority websites (High PR sites).

One of the goals of the best internet marketing agency and online marketers this year 2012 is have a better performance in SERP or search engine ranking page. Well, last year, Google launches its newest avenue for users to enjoy internet through Google+ and active presence in this newest social network should be among the key priority as an internet marketer and best SEO company.

The 5 expert tips from Social Media Examiner in assuring success in this new venture.

1 - Make sure that you have lots of followers (Real Follower who will participate in your activities).
2 - Claim authorship for your articles.
3 - Directly connect your Google+ page to your website.
4 - Get that Google +1 button.
5 - Complete your social information.

Below are some of the things Google+ that would create a distinct feature from others and what service it can provide. These are the relevant elements that Google+ is well-known of.


Aren’t you in Google+ yet? Think about it!

Internet marketing grows in vastly huge success in terms of revenues (traffic converted to sales) and online visibility of big companies in major search engines – indeed; it is one of the most efficient ways to expand brand awareness and positive name promotions.

Maybe of you will ask, how could that be possible and how did they do it? Well, for first timers to hear such topic I’ll say it’s about the art of the best internet marketing company who helps you grow your business online. Many consumers rely on search engines to provide information about products and services. A crafty entrepreneur might hire an SEO company to help his or her business gain first-page rankings in search engines. Since so many business owners have been realizing significant revenues after engaging in search engine optimization, it is important to understand this exciting new marketing technique.

I know you’ll ask what the difference between Internet Marketing and the Traditional way. Here’s a demo graph about why choose internet marketing over traditional marketing strategies.



Now, think about it. Have you change your mind on which tactics to use? As an marketing advisor and a friend, I would prefer the first than the latter. Thanks and watch out for more post from your marketing strategizer (Best SEO Company).

Have you heard of anyone who doesn’t know the famous social network FACEBOOK? Well, that’s where this post heading to – Facebook Ad Campaign and its importance to internet Marketing. According to the researched, Facebook will be in approximately one billion users this coming 2013 and well as an internet business consultant to the best internet marketing company, this stuff is a big break for our success.

In terms of internet marketing, generating traffic from social media means a great deal of exposure and may also be converted to revenue. This gives me an idea to put up a show on how this social media signals help increase the revenues of internet marketing company - through Campaign Ads as I mention earlier in the post.

Sorry that I prolonged the talking stuff and since I’m a poor talker, let me show an infographics I get from Tinzly blog about the workings or anatomy of the Best Facebook Ad Campaign.

Now, are you "IN" for the Best Campaign Ads? Tell me about it by commenting below.

Year 2012 is something we have to expect much, not just in the Information Technology industry thus also specifically in online or internet marketing. It seems that internet marketing is going beyond what it was in the past – vividly sparse from the traditional marketing where marketers do sell or promote products and services though Yellow Pages and News service provider. Now, the competition is more develop and aged as the great internet medium shares a role of connecting clients and sellers online.

As a member of the best internet marketing company – here’s a tip I stumble while researching for this years innovational post for online or internet marketers like me.


What do you think about as you plan next year's Internet marketing strategy?